Sampled from 6 of Telia Cloud's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#9C0CE4 bg
#A92EE7
#CC7CF4 accent
#FFFFFF text
Captions read from the screenshots (OCR, may contain small errors): 3 headlines, 5 words on average (longest 6).
Lagra dina bilder och videor tryggt och säkert hos oss. Telia Cloud ger dig obegränsad molnlagring för hela familjen - Obegränsat utrymme till lågt pris - Alla dina bilder och filer på ett ställe - Spara dina bilder i originalformat - Tryggt och säkert – nordiska servrar Med Telia Cloud kommer du alltid åt dina bilder och videor – överallt och från alla dina enheter. Kom igång snabbt och enkelt på bara några minuter.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Telia Cloud's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Telia Cloud runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #9C0CE4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC7CF4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.