Sampled from 6 of CRISP's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#044C3C bg
#276557
#447C74 accent
#FFFFFF text
こんにちは! 2014年に東京で創業した「おいしくてお腹いっぱいになるサラダ」を提供するカスタムサラダ専門レストラン CRISP SALAD WORKS の、みんなが CRISP をもっと好きになっちゃうアプリです(なんと、インハウスで開発してるんです)。実はこのアプリがあることで東京・神奈川・大阪を中心に年間150万食以上!!のサラダをお客さまに食べてもらうことができてるんですよ! CRISP APP があれば、自宅でもオフィスでも思いついた時にいつでもスマホからあなただけのサラダを自由自在に注文できちゃうのはもちろん、ランクアップで特別なプレゼントをもらえたり、ファンにはたまらないスペシャルな情報もゲットできちゃうんです。 レジで並ばず事前に注文決済して、お店でサラダを受け取るだけ。予約機能をつかえば24時間いつでも好きな時に注文できるんですよ。お店は東京・神奈川・大阪を中心に30店舗以上あるので、アプリであなたの一番便利な場所を選んでください。 そんなわけで、私たちのアプリをぜひダウンロードしてみてもらえたら嬉しいです。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are CRISP's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CRISP runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #044C3C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #447C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.