Sampled from 6 of Burger King® Argentina's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECE4CC bg
#CFC8B3
#4C2414 accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 6.3 words on average (longest 10), mostly ALL CAPS.
¡Obtené promociones y cupones exclusivos en la aplicación oficial de BURGER KING® y ahorrá como un rey!. Explorá nuestro Menú y encontrá tu restaurante BK® más cercano en cualquier momento y lugar. Realizá tu pedido con anticipación y programá el horario de retiro, sin necesidad de hacer fila para comprar. Las características específicas incluyen: • Cupones digitales: Obtené acceso VIP a los mejores cupones solo para dispositivos móviles y ofertas directamente en tú teléfono. • Pedidos móviles: Ordená con la aplicación y saltá la fila para disfrutar de tu comida favorita aún más rápido. • Encontrá tu BK®: localizá tu restaurante BURGER KING® más cercano y nunca dejés esos antojos a la parrilla sin satisfacer. • Menú: Explorá tus favoritos de BK® y descubrí nuestros nuevos productos del menú. • Programa de lealtad MI BK: ¡Todas tus compras desde la aplicación acumulan coronitas que …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Burger King® Argentina's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Burger King® Argentina runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECE4CC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4C2414, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.