Sampled from 5 of CakeCost's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#04BCD4 accent
#FFFFFF text
Are you struggling to figure out what to charge for your cakes and baking services? - CakeCost is designed for bakers and cake decorators, and makes recipe pricing easy. Are you unsure if you are charging enough for your baking? - CakeCost removes uncertainty by calculating prices including ingredients, expenses and your valuable time. Do you usually estimate prices and are unsure of your actual profits? - CakeCost accurately calculates prices with the profit margin you want. With CakeCost you can: - Determine the costs for your ingredients. - Properly cost your time and expenses. - Set your profit and view net costs. Use CakeCost to know exactly what to charge your customers. For more details refer to our website: http://www.cakecost.net Our Terms of Use can be found here: https://www.cakecost.net/pages/terms
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are CakeCost's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CakeCost runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04BCD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.