Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of WAGO's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#6CC404 accent
#111111 text
Screenshots
Icon palette
About this app
At a glance: * Useful tools for your electrical planning * Intelligent text- and image-based product search * Offline use of tools for electrical planning, including calculators for units and cable cross-sections * Quick and easy contacting of WAGO dealers in your vicinity using the dealer search function The WAGO app is the must-have app for electricians and electrical professionals. It combines helpful electrical tools in one app and offers the possibility to carry out calculations for electrical planning easily and free of charge on your smartphone. Product information at your fingertips In the WAGO app, you will not only find information about all of our products, including data sheets, instructions and manuals - the app also scores with numerous useful functions in the area of automation technology. #SnapandSearch: Thanks to the intelligent text and image-based product search, …
App details
What you can learn from WAGO
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are WAGO's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: WAGO runs a light set where the background shifts from screenshot to screenshot (first shot #F4F4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6CC404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.