Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of 金币云商's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DCBC74 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
北京新文时代金币文化传播有限公司作为中国金币总公司的全资子公司，受总公司委托全权负责建设运营金币云商APP。金币云商APP是为贯彻落实央行提出纪念币发售遵从公开、公平、公正发售的原则要求，保障贵金属纪念币集藏者服务体验而推出的一款移动服务工具。主要支持贵金属纪念币一级发售，资讯发布，在线抽签，防伪溯源查询等业务服务，并配套提供在线咨询、帮助中心等功能。
App details
What you can learn from 金币云商
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are 金币云商's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 金币云商 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DCBC74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.