Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Evouchers.com's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14142C bg
#343449
#F4AC8C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Evouchers is used by all types of organisations to provide recipients with vouchers for food, clothing, electronics and much more. Easily access the Evouchers you’ve received with our easy-to-use, simple and secure app. If you’ve been sent an Evoucher by text message or email, this application will enable you to easily access your existing and new vouchers through your registered account. If you’re new to Evouchers.com, you’re also able to register for an account through the application. Keep your vouchers safe by enabling fingerprint or facial recognition. You can add your vouchers to your wallet, check the balance of your vouchers and keep them organised in one convenient place. Our Evouchers app makes it easy to spend your vouchers. Privacy policy: https://www.evouchers.com/privacy/ Terms of use: https://www.evouchers.com/terms/
App details
What you can learn from Evouchers.com
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Evouchers.com's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Evouchers.com runs a dark set where the background shifts from screenshot to screenshot (first shot #14142C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #F4AC8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.