Screenshot style breakdown
Sampled from 6 of Keepcool's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#141C2C bg
#343B49
#74BC94 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Keepcool, la première enseigne de sport en France, où tu veux et quand tu veux ! L'application Keepcool t'accompagne au quotidien pour faire du sport en salle, à la maison, en vacances, etc. Définis tes objectifs et suis nos cours adaptés à tous les niveaux animés par tes coachs Keepcool ! Abdos, hiit, cardio, boxe, étirements, mobilité... il y en a pour tous les goûts. L'application Keepcool te simplifie la vie ! Elle te permet de gérer ton abonnement, tes duos, tes pauses vacances et de réserver tes cours en small group. Plus besoin de badge, entre en club avec ton iPhone ou ton Apple Watch ! Grâce à l’appli Keepcool : - Badge virtuel : Accède à ton club avec ton téléphone grâce au badge digital - Training digital : retrouve tes cours vidéo préférés pour t’entraîner à tout moment - Réservation de cours : Réserve tes séances small group et tes Training Xperience - Gestion de t…
App details
What you can learn from Keepcool
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Keepcool's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Keepcool runs a dark set with one background colour (#141C2C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #74BC94, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.