Sampled from 6 of ONESIAM's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D4DCE4 bg
#BAC1C8
#8C6C54 accent
#111111 text
“ONESIAM SuperApp” bridges online and offline worlds, caters to all shopping needs and brings together services from all of our retail destinations for passionate consumers, along with a full range of curated content and privileges. The app was curated and developed by Siam Piwat Group, a leading world-class retail and real estate developer from Thailand that owns and operates Bangkok’s most visited retail and lifestyle destinations such as Siam Paragon, Siam Center, Siam Discovery, ICONSIAM, and Siam Premium Outlets. ONESIAM SuperApp. The SuperApp for Extraordinary Experiences.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are ONESIAM's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ONESIAM runs a light set with one background colour (#D4DCE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C6C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.