Sampled from 6 of Trenitalia France's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#A41C14 accent
#111111 text
Voyagez en toute sérénité à bord des trains grande vitesse Frecciarossa de Trenitalia ! RESERVEZ VOS BILLETS DE TRAIN GRANDE VITESSE FRECCIAROSSA ET LES TRAINS TRENITALIA EN QUELQUES CLICS - Réservez vos billets de train en toute simplicité. - Voyagez en France à bord des trains grande vitesse Frecciarossa. - Voyagez en Italie à bord des trains Trenitalia. - Réservez vos billets de train Frecciarossa sur la ligne Paris-Lyon-Milan. - Choisissez l'offre qui vous convient le mieux. - Voyagez confortablement en choisissant votre classe de confort et votre place. - Complétez votre voyage en achetant un billet pour votre animal de compagnie. - Renseignez vos voyages favoris et réservez-les en 1 clic ! - Recherchez rapidement votre voyage à travers « les dernières recherches ». GEREZ VOS RÉSERVATIONS POUR VOYAGER EN TOUTE SERENITE - Affichez directement votre billet avec toute…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Trenitalia France's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Trenitalia France runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A41C14, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.