Screenshot style breakdown
Sampled from 4 of My PurpleAir's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2CEC04 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Monitor the AQI from your own PurpleAir sensor from your iPhone, iPad, or watch. Use the app's simple screen, or, add a widget / complication to your Home Screen / watch face.. This app can only monitor a sensor on the same LAN as the watch or companion phone. To setup: 1. Connect the app to the device. Use the device search, or enter your sensor’s IP address 2. Add a app’s complication or widget to your home page to watch faces. Data sharing between an iPhone/iPad and a companion watch: 1. The sensor address is shared both ways, 2. If one device has an address, but the other doesn't, then opening the app that doesn't have an address copies the address from the paired device. a. If the address doesn't copy within a minute, close the app on both devices and restart them. 3. Changing address on the phone changes the address on the watch. a. Changing the address on the watch do…
App details
What you can learn from My PurpleAir
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are My PurpleAir's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: My PurpleAir runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #2CEC04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Weather apps approach the same problem? Browse more Weather apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.