Sampled from 6 of DEAN & DELUCA's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#4C7484 accent
#111111 text
Reading the caption text from the screenshots in your browser…
世界のおいしいものを集めた食のセレクトショップ ディーン&デルーカの公式アプリ 「DEAN & DELUCA CLUB PASS」です。 毎日の暮らしに食するよろこびをお届けします。 ■公式アプリについて 会員登録すれば、レジでバーコードを提示するだけでポイント加算。ポイントは全店共通でご利用いただけます。また、お気に入り店舗の限定情報やお得な情報をお届け。さらに、会員限定のフードセミナーや、世界の食材や雑貨のお買い物、旬のレシピ検索など。DEAN & DELUCAを味わい尽くせるアプリです。 ■アプリの主な機能・特徴 〈MEMBERS CARD|会員証〉 会員証の提示がモバイルアプリで簡単、便利に! アプリで会員バーコードを表示するだけでポイント加算。貯まったポイントは、店舗でもオンラインストアでもご利用いただけます。 〈DD NEWS|最新情報〉 新商品やイベントなどの最新情報を、タイムリーにお届けします。 〈STORE INFO|お気に入り店舗〉 よく行く店舗をフォローすると、各店舗限定のイベントやキャンペーン情報が届きます。 〈SHOPPING|買いもの〉 世界の…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are DEAN & DELUCA's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: DEAN & DELUCA runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C7484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.