Sampled from 6 of Support Your Farmer's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#648C8C bg
#799C9C
#3C5424 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Du willst Landwirte in Deiner Region gerne mit einem Kauf unterstützen, indem Du z.B. Rindfleisch direkt von ihnen kaufst. Problem: wer hat gerade welche Waren verfügbar? Bisher war es aufwendig. Jeden Landwirt anrufen, per Whatsapp anschreiben oder eine E-Mail verfassen ist umständlich. Support Your Farmer zeigt Dir Landwirte in Deiner Region an und Du kannst direkt online einkaufen. Beispielsweise sagen Dir Deine Lieblings-Höfe Bescheid, wenn sie neues Rindfleisch anbieten. So kannst Du dafür sorgen, dass sich Landwirtschaft gerade auch für kleine und mittelgroße landwirtschaftliche Betriebe wieder lohnt. Denn laut Deutschem Bauernverband bekommen Landwirte nur noch 21 Cent von jedem Euro, den wir im Supermarkt ausgeben. 1970 waren es noch mit 48 Cent mehr als doppelt so viel. Existenzbedrohend für viele Betriebe, so dass das Höfesterben weiter fortschreitet. Wenn Du direkt bei…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Support Your Farmer's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Support Your Farmer runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #648C8C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C5424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.