Sampled from 6 of Track Followers & Unfollowers's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14141C bg
#34343B
#8C74FC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Discover your daily Instagram account analytics, with this app - followers and unfollowers you can find out which posts bring the most benefit to you and which posts bring more followers and likes. Track the growth or unfollows of subscribers every day and know the certain number for every day. You can understand who is not subscribed to your account, but watches your posts and puts likes and comments. Find out how many users are not following back to your account. Keep tracking of your profile activity - “engagement level” in order to understand how many posts per day, week, or month you need to grow as an influencer, blogger and etc. This is the ultimate app for managing your Instagram followers and understanding your performance on the platform. With this app, you can easily track who is not following you back on Instagram and unfollow them with just a tap. Additionally, you can …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Track Followers & Unfollowers's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Track Followers & Unfollowers runs a dark set with one background colour (#14141C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C74FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.