Sampled from 3 of STRONG Pilates's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#94CCEC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Pilates inspired, cardio infused. Full body workout. REFORM? Always. ROW or RIDE? Your choice. For those who want more than Pilates. Australia’s fastest-growing Pilates franchise, STRONG is taking the world by storm. At the centre of a STRONG studio and workout is our exclusive Rowformer, part Pilates reformer, part rower or bike. Expect a sweat-dripping, heart-pounding, 45-minute session that builds strength, mobility and endurance. Download your STRONG.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are STRONG Pilates's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: STRONG Pilates runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #94CCEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.