Screenshot style breakdown
Sampled from 6 of NYT Games: Wordle & Crossword's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#6CAC64 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
New York Times Games is the essential app for anyone who loves word, logic and number games. Guess the Wordle, solve the Crossword or build words in Spelling Bee. Free to download, the app offers new puzzles daily for every skill level. App Features and Games: NEW: THE MIDI CROSSWORD - Crush this clever midsize word puzzle. - Just-right size between the Mini and the Crossword. - Enjoy approachable clues, special puzzles and a path to daily wins. THE CROSSWORD - The classic daily New York Times puzzle you love. - Crack clues and fill the grid with answers. - Crosswords increase in difficulty throughout the week. WORDLE - The official Wordle, a word-guessing game. - Can you guess the 5-letter word in 6 tries or less? - Analyze your guesses and improve your skills with Wordle Bot. CONNECTIONS - Group words that share a common thread. - Organize 16 terms into four categories using wo…
App details
What you can learn from NYT Games: Wordle & Crossword
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are NYT Games: Wordle & Crossword's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: NYT Games: Wordle & Crossword runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6CAC64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.