Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of USPS Mobile®'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2C2C64 accent
#111111 text
- #1ZIP Codes™ Schedule Pickup Hold Mail Change My Address By using this USPS Mobile® applicat
- #2vw Contact shipping partner. 9876 5432 1098 76US x Accepted:
- #32:43PM Delivered, WASHINGTON, DC 20007
- #410 Post Offices near you.
- #59876 5432 1098 76US In Transit 1234 5678 9012 34US
Captions read from the screenshots (OCR, may contain small errors): 5 headlines, 9 words on average (longest 15).
Screenshots
Icon palette
About this app
Access popular USPS.com® tools on the go with the “USPS Mobile® app: calculate shipping prices (limitations apply), find a Post Office™, look up a ZIP Code™, schedule a next-day pickup, request USPS to hold your mail, access Informed Delivery® to track packages and digitally preview incoming mail, and more. WHAT CAN IT DO? The USPS Mobile app allows you to: • Check the status of shipments sent using Priority Mail®, Priority Mail Express®, Certified Mail®, and certain other delivery services. Nickname your shipments and sign up for text and email alerts to notify you of the delivery status. • Calculate a Domestic or International Price to determine how much postage you will need when you ship a letter, card, large envelope, or package (limitations apply). Choose retail or online pricing, add any extra services you need, and view the total, too. • Find USPS® Locations when you need…
App details
What you can learn from USPS Mobile®
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are USPS Mobile®'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: USPS Mobile® runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #2C2C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.