Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of JAL's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#043474 accent
#111111 text
Screenshots
Icon palette
About this app
----------------------------------------------------------------------------------- JALアプリが新しく生まれ変わりました！ 「誰もが理解できるシンプルさ」を追求したデザイン。ストレスフリーで軽やかな操作性。 初めて空を旅する方も、旅慣れた方も。 新しいJALアプリは、すべてのお客さまの「となり」に寄り添う存在に生まれ変わりました。 ぜひ、新しくなったJALアプリをあなたのお手元で体験してください。 ----------------------------------------------------------------------------------- 〔新JALアプリの主な特徴〕 ■旅を探す、見つかる、そのまま予約。 OnTrip JALで次の旅先候補をリサーチ。行先が決まったらそのままアプリで予約！旅のアイデアから予約まで、JALアプリで完結します。 ■事前チェックで、旅はもっと自由に。 機内食のメニューや提供タイミング、機内Wi-Fiの利用可否をアプリで確認。事前に知ることができるからこそ、自分らしい空の旅を楽しめます。 ■最新のフライト情報を、常にその手に。 アプリを開けば搭乗に必要な情…
App details
What you can learn from JAL
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are JAL's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: JAL runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #043474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.