Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Scanner App: Genius Scan's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCECE4 bg
#DDCFC8
#E4C494 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Genius Scan is a document scanner app in your pocket. Quickly scan your paper documents on the go and export them as multi-page PDF files. *** Apple App of the Week *** 20+ million users *** 1000s of small businesses *** Place any document in front of your device’s camera: our scanner app automatically recognizes the paper against the background, crops it, and cleans up the result. You obtain a crisp, legible scan. Batch scanning lets you scan dozens of pages in a matter of seconds. Powerful tools help you organize, share, or archive your documents. “Next time you plan to hit the road, don’t forget to download Genius Scan to make life easier for yourself and your accounting department.” - AppPicker.com “Camera apps aren’t designed for close-up text scanning, but Genius Scan is.” - The Guardian == KEY FEATURES == Smart Scanning: - Document detection & background removal - Distort…
App details
What you can learn from Scanner App: Genius Scan
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Scanner App: Genius Scan's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Scanner App: Genius Scan runs a light set with one background colour (#FCECE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E4C494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.