Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Canada Post's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4042C bg
#E72749
#641C2C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Whether you’re tracking a package, checking what’s coming to your doorstep or paying duties and taxes with a tap, it makes it all quick and easy. Here is what you can do on the iPhone app: • Track packages in an instant. Just scan the barcode, no typing required. • See what mail is on the way. Get daily updates with MyMail. • Pay duties and taxes. Use Apple Pay®, Google Pay™ or a credit card for fast, secure payments and other self-serve options. • Never miss a delivery. Receive real-time alerts via push, text or email. • Got a question? Our virtual assistant is ready to help, anytime. • Find what you need fast. Look up nearby post offices, shipping rates or postal codes in seconds. • Simplify international shipping. Complete mandatory customs forms online with ease. • Pick up at your convenience. Choose the post office that works for you with FlexDelivery™. • Confirm delivery. Get ph…
App details
What you can learn from Canada Post
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Canada Post's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Canada Post runs a dark set where the background shifts from screenshot to screenshot (first shot #E4042C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #641C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.