Sampled from 5 of SOS EU ALP's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#CC3C5C accent
#111111 text
Die App SOS EU ALP (ehemals "Notfall App") ermöglicht eine Standortbestimmung (x,y Koordinate) über das Smartphone. Diese Standortdaten können im Notfall direkt an die zuständige Leitstelle (Tirol, Südtirol oder Bayern) übermittelt werden. Das Anwendungsgebiet der App umfasst Notfälle zur Alarmierung von Rettungsdiensten, Berg- und Wasserrettung oder der Feuerwehr. Speziell im medizinischen und alpinen Rettungswesen können boden- und/oder luftgebundene (z.B. Notarzthubschrauber) Einheiten alarmiert werden. Somit kann und soll die App bei allen Notfallsituationen verwendet werden. Egal ob am Berg (u.a. Wanderer, Alpinisten, Schifahrer, Snowborder, Tourengeher, Kletterer, Biker, Läufer), im Tal (u.a. Wanderer, Radfahrer, Spaziergänger, Wassersportler), im Falle von Unfällen (z.B. Verkehrsunfall) oder auch bei Bränden kann und soll eine Meldung über die App erfolgen. Im Notfall werden d…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are SOS EU ALP's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SOS EU ALP runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC3C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.