Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of EDF UK's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC5414 bg
#FC6B34
#14347C accent
#FFFFFF text
Screenshots
Icon palette
About this app
With the EDF app, staying on top of your energy account has never been simpler. EASY ACCESS • Login details: Already use MyAccount? That's great, use the same details to start using the EDF app • Speedy secure login with Face ID or Touch ID • Multiple properties: Easily toggle between multiple accounts or properties SIMPLE ACCOUNT MANAGEMENT • Account details: From checking your balance to seeing your tariff; It’s all here, in one place • Sending us your meter reading couldn’t be easier: There’s even a handy built-in torch for those dark cupboards! • Updating your tariff: Compare and change in just a few taps • View bills and emails: Lost a bill or can’t find an email? No worries, access them all here • Help and FAQs: Got a question? Find answers fast in our Help pages and FAQs • Home moves made easy: We know moving can be stressful. That’s why we’ve taken some of the stress out with …
App details
What you can learn from EDF UK
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are EDF UK's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: EDF UK runs a dark set with one background colour (#FC5414) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #14347C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.