Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of OZON: товары, одежда, билеты's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC64BC bg
#FC79C5
#DC9C2C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Ozon — крупный маркетплейс в России с быстрой доставкой и выгодными ценами. На Ozon удобно покупать каждый день: широкий ассортимент, скидки и доставка от 1 дня по всей стране. В приложении вы найдёте всё для дома, работы, отдыха и путешествий — в одном месте и без лишних шагов. МИЛЛИОНЫ ТОВАРОВ — ОДИН СЕРВИС Здесь можно заказать всё, что вам нужно. Более 370 миллионов товаров в более чем 30 категориях: электроника, техника, одежда и обувь, детские товары, игры и игрушки, книги, товары для дома, продукты, лекарства, авиа- и ж/д билеты, бронирование отелей и многое другое. БЫСТРАЯ ДОСТАВКА И УДОБНЫЕ ПВЗ • бесплатная доставка от 1 дня — более 78 000 пунктов выдачи по всей стране, курьеры и постаматы; • доставка по всей России и странам СНГ: Армения, Азербайджан, Беларусь, Грузия, Казахстан, Кыргызстан, Узбекистан; • уведомления на каждом этапе, отслеживание статуса заказов прямо в прил…
App details
What you can learn from OZON: товары, одежда, билеты
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are OZON: товары, одежда, билеты's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: OZON: товары, одежда, билеты runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FC64BC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #DC9C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.