Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Discovery's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#A4DC34 accent
#111111 text
- #5Book Dash View reward options
Captions read from the screenshots (OCR, may contain small errors): 1 headline, 5 words on average (longest 5).
Screenshots
Icon palette
About this app
Access and experience all your Discovery products wherever you are. Application features: Discovery Health: Access your membership card, find a healthcare professional, submit and track your claims, get your tax certificate and more. Discovery Vitality: See your Vitality points and status, track your Vitality Active Rewards goal and more. Discovery Card: View your transactions and balances, spend your Discovery Miles in store and more. Discovery Insure: Request emergency assistance, submit a claim, track your Vitalitydrive points and Active Rewards and more. Discovery Life: View your policy information including financial adviser details. Discovery Invest: View your portfolio (including fund balances) and request to have a document emailed to you. Members on the following medical schemes will also have access to their scheme information: MMED, Naspers, LA Health, Tso…
App details
What you can learn from Discovery
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Discovery's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Discovery runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A4DC34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.