Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of AE + Aerie's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCF4 bg
#DDDDD6
#F49494 accent
#111111 text
- #3Easy Shopping Explore all our styles (including rates & reviews), save your favorites, and
- #4Never Miss a Sale Get all our deals in one place, including app- exclusive offers and tap-
- #6Updates You Care About Get app notifications about special deals, plus order and delivery
Captions read from the screenshots (OCR, may contain small errors): 3 headlines, 15 words on average (longest 17), 67% speak to "you".
Screenshots
Icon palette
About this app
Welcome to the AE + Aerie app! ALL YOUR FAVE BRANDS Shop AE, Aerie, and Offline styles in one app, including the best jeans and comfiest bras and bralettes. EASY ACCOUNT ACCESS View your orders and delivery statuses for online, app, and in-store purchases. NEVER MISS A SALE Get notifications for offers you don’t want to miss, including app-exclusive sales. GET IT FAST IN-STORE Buy online and pick it up in-store (available at select stores). Plus, see what’s in stock at a store near you. EARN WITH EVERY PURCHASE Link your Real Rewards account to earn 4-8% back in rewards on every purchase. SAVE FOR LATER Easily save your Favorites to shop later or share with friends and fam. PAY YOUR WAY Shop now and pay in installments with Afterpay and Klarna. OUTFIT INSPO We’ll show you how to wear it, plus make size recommendations. SHOP FROM OUTSIDE THE U.S. Select the Canadian, Mexican, o…
App details
What you can learn from AE + Aerie
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are AE + Aerie's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AE + Aerie runs a light set with one background colour (#FCFCF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F49494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.