Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Krispy Kreme ®'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C7C4C bg
#498E65
#F4BC7C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Welcome to the Krispy Kreme® app! The best thing since our hot doughnuts. Download now to experience the easiest way to get free treats with the Krispy Kreme Rewards program, plus enjoy easy ordering for pickup and delivery. Krispy Kreme Rewards Join today to start earning points toward free treats with every bite and sip. Earn a reward in as little as one visit and redeem your points for your Krispy Kreme favorites. Enjoy a welcome treat when you join, plus we’ll make your birthday extra sweet! Your Order, Your way Skip the line and order ahead with pickup or delivery so you can enjoy your treats even faster. Stay in the Dough Be the first in line for exclusive offers, access to our new limited time doughnuts and fresh updates! Enable push notifications and never miss out on any sweet offers. Shop Locator Find the nearest Krispy Kreme shop wherever you are so you can always…
App details
What you can learn from Krispy Kreme ®
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Krispy Kreme ®'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Krispy Kreme ® runs a dark set with one background colour (#2C7C4C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4BC7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.