Screenshot style breakdown
Sampled from 5 of Chick-fil-A's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E49C3C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Welcome to the Chick-fil-A® App. Find a restaurant near you and order ahead. Chick-fil-A One® Members can receive points with qualifying purchases, redeem available rewards of your choice and reach new tiers with increasing benefits. FEATURES 1. Find restaurants - Find Chick-fil-A® restaurants near you while searching from home or out and about. 2. Order Ahead – Place your order through your phone and pay, choose your preferred pick-up method, and let us know when you arrive. 3. Receive points – Receive points with every qualifying purchase by scanning your QR code in the Chick-fil-A® App, paying with your Chick-fil-A One® digital gift card, or placing mobile orders at participating Chick-fil-A® restaurants. 4. Redeem rewards – Use your points to redeem available rewards of your choice, including: free food rewards, birthday rewards, meal donations and more. 5. Personalized menu – …
App details
What you can learn from Chick-fil-A
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Chick-fil-A's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Chick-fil-A runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E49C3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.