Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Buffer: Plan & Schedule Posts's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#B4EC9C bg
#9ECF89
#1C649C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Post to every social platform with a single app — simple, flexible, and powerful. Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone. Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed. What’s new in v15.0 • Fresh new design with Apple’s Liquid Glass system • Brand-new Apple Watch app (queues, goals, streaks, ideas) • Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist • New calendar day view across all channels WHY CREATORS LOVE BUFFER PLAN, SCHEDULE, AND PUBLISH • Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more. • Schedule YouTube Shorts, TikToks, Inst…
App details
What you can learn from Buffer: Plan & Schedule Posts
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Buffer: Plan & Schedule Posts's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Buffer: Plan & Schedule Posts runs a light set where the background shifts from screenshot to screenshot (first shot #B4EC9C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C649C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.