Screenshot style breakdown
Sampled from 5 of ビックカメラ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E40414 bg
#E72734
#F4949C accent
#FFFFFF text
Screenshots
Icon palette
About this app
ビックカメラ公式スマホアプリがさらに使いやすく便利になりました。 ■ネットショップ 晴れの日も雨の日も。ビックカメラ.comなら24時間365日、いつでもお買物が楽しめます。 ■アプリでタッチ／スキャン機能 NFC対応機種※であれば、店舗の電子棚札にスマホをタッチするだけで、商品レビューや店舗在庫等がチェックできるので、今までよりもスマートにお買い物をお楽しみいただくことができます。NFC非対応機種をお持ちの場合、バーコードスキャン機能でご利用いただけます。 ※一部ご利用いただけない機種もございます。予めご了承ください。 ■ほしいものリスト 気になった商品のハートをタップするだけで、リスト化され、後でじっくり比較・検討いただけます。また、その商品の入荷・値下り通知を受け取る事もできます。※予約品・お取り寄せ商品等、一部通知が届かない商品もございます。 ■ビックポイント機能 アプリにログインし、店舗のレジでお会計時にアプリをご提示いただくと、ビックポイントを貯めたり、利用したりできます。もちろん、ポイント残高や有効期限…
App details
What you can learn from ビックカメラ
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are ビックカメラ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ビックカメラ runs a dark set with one background colour (#E40414) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4949C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.