Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Wotif Hotels & Flights's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#7CC434 bg
#6DAC2D
#7CBCEC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Tap into the endless possibilities of Aussie travel with the Wotif app. We’re more than just hotel deals. With loads of accommodation options, flights, packages, activities and car hire, you’re only a Wotif away from your next adventure. AUSSIE TRAVEL MADE EASIER IN ONE APP Plan, collaborate, book and manage your trip, all in one place – we’ve got you covered with accommodation, flights, car hire and experiences. How good! PLUS bundle your hotel, flight and more together to save.* INSTANT SAVINGS Our mates get instant travel discounts on selected hotels, flights, car hire, activities and more. Sign in on the app and save 10% or more on over 100,000 hotels worldwide with Mates Rates, plus up to 35% when adding select hotels to your flight. FIND THE BEST VALUE STAY FOR YOUR GETAWAY Choose from stacks of different accommodation options in thousands of destinations around Austral…
App details
What you can learn from Wotif Hotels & Flights
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Wotif Hotels & Flights's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Wotif Hotels & Flights runs a light set with one background colour (#7CC434) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7CBCEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.