Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Zillow Rentals's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0464DC bg
#2779E0
#7C9CCC accent
#FFFFFF text
- #1. Austin TX
- #2Renter Profile
- #3. Austin TX
Captions read from the screenshots (OCR, may contain small errors): 3 headlines, 2.7 words on average (longest 3).
Screenshots
iPad screenshots
Icon palette
About this app
Zillow Rentals makes it easy to find single-family homes and apartments for rent, whether you’re moving across town or across the U.S. Quickly view rental listings that fit your search criteria and connect directly with landlords. Key features: • Search up-to-the-minute rental listings by location or draw custom search boundaries on a map. • Get notified when new rentals matching your search criteria become available. • Filter your search results by size, amenities and more. Additional features: • Filter for listings that fit your budget and needs such as in-unit laundry, on-site parking and pet-friendly apartments. • Contact landlords and property managers right away by phone or email. Those contacts are automatically added to your Favorites list so you can keep track of who’s who. • View your Favorites on a map and get directions to visit in person. • Use Rent Zestimates® as…
App details
What you can learn from Zillow Rentals
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Zillow Rentals's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zillow Rentals runs a dark set with one background colour (#0464DC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7C9CCC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.