Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Zalo's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#4464F4 bg
#5E79F5
#3C4C9C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
(Vietnamese below) Zalo is the new market-leading messaging app with amazing features. * Rich feature set: => Message your friend in a snap. Receive notifications the moment they reply back. => Express your emotion with fun and cheerful emoticons and stickers. => Send voice messages with fantastic quality and no outside noises => Find and get acquainted with friends nearby. => Send group messages easily with no effort. => Discover and play games with your friends. => Share your location. => High level of privacy. Download Zalo and chat with your friends! Terms of Use: https://zalo.vn/dieukhoan/ Support Information: - Online: https://zalo.me/zalohotroiOS - Email: feedback@zalo.me - Website: https://zalo.me --- Zalo là ứng dụng nhắn tin kiểu mới và kết nối cộng đồng hàng đầu cho người dùng di động Việt. * Zalo có điều gì đặc biệt? => Tốc độ gửi tin nhắn cực nhanh, bạn luôn nhận đư…
App details
What you can learn from Zalo
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Zalo's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zalo runs a dark set with one background colour (#4464F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C4C9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.