Sampled from 6 of Retro — Photos with Friends's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#543424 bg
#6B5042
#946454 accent
#FFFFFF text
Retro is a radical new idea: a social app where you share real photos with real friends. It's the app that we wanted for our own family and friends, and for you, it should feel like a breath of fresh air. Retro is a weekly photo journal that (1) brings you closer to the people you actually care about and (2) helps you appreciate your own life - all without the distractions and pressure of big social media. So dust off those photos that are just sitting in your camera roll and spread some joy in the world. Say hi to us at founders@retro.app And if you’re still reading, here are some reasons to try Retro: - EASY TO START: Start by choosing photos you’ve already taken and backfill the weeks on your profile with the photos and videos you want to remember. - NO PRESSURE: Everything was designed with your comfort in mind. Your friend list is private. Likes on your posts are private.…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Retro — Photos with Friends's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Retro — Photos with Friends runs a dark set where the background shifts from screenshot to screenshot (first shot #543424) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #946454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.