Screenshot style breakdown
Sampled from 5 of People First's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#AC142C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
People First is a mobile-first integrated platform that covers all your HR and payroll needs from a single, real-time, integrated platform. MHR provides multi award-winning HR, payroll, talent management and analytics software and services. For more than 30 years, MHR has been helping organisations of all shapes and sizes drive organisational performance, working in partnership to reduce operational costs, streamline outdated processes and enable their people to deliver maximum value for their business and customers.
App details
What you can learn from People First
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are People First's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: People First runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC142C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.