Sampled from 2 of VC.WIFI's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#F4949C accent
#111111 text
Reading the caption text from the screenshots in your browser…
此应用程序是我们的物联网模块APP,客户购买我们的物联网模块后,可以通过此应用程序连接我们的物联网模块进行操作,包括以下功能: 1、读取和设置物联网模块的内部参数; 2、读取和设置驱动器的参数; 3、实时监测驱动器的参数; 4、读取物联网模块存储的离线数据;
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are VC.WIFI's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: VC.WIFI runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4949C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.