Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of INTVL's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#7CA4D4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
INTVL: The World Is the Game. INTVL turns every walk, run or bike ride into a game played on the real world globe. The idea is simple. When you run or ride in a loop, the ground inside that loop becomes your territory. The bigger, smarter and more tactical your routes, the more of the map you hold. Claim your territory Every loop you complete claims real space. Other players are out there doing the same thing, so the map is always moving. You can take a new route to take new ground, or go back over an area to defend what's already yours. Play it your way Some people want to be the best in the world, so they chase the global leaderboard. Others care more about home turf and work to become the territory leader of their own suburb or city. Both are worth playing for, and you can switch focus whenever you want. Hold ground, win real prizes Every bit of the map you hold earns you entr…
App details
What you can learn from INTVL
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are INTVL's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: INTVL runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #7CA4D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.