Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Claude by Anthropic's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#141414 bg
#343434
#74DCF4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Meet Claude, your AI problem solver and thinking partner. Claude works with you to write, research, code, and tackle complex problems and hard questions with depth and precision. It enhances your thinking and expands what you're capable of, right from your phone. AI WRITING ASSISTANT Turn rough ideas into polished work. Whether you're crafting social media posts, professional emails, or complex reports, Claude refines tone, structure, and clarity, iterating with you until your voice comes through. Get writing support that understands what you're trying to say, even when you're still figuring it out. AI CODING AND PROGRAMMING HELP Claude handles production-level development work. Review code, debug complex issues, and explore new languages with an AI coding assistant that explains the "why" behind every solution. Work through problems in Python, JavaScript, TypeScript, and dozens o…
App details
What you can learn from Claude by Anthropic
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are Claude by Anthropic's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Claude by Anthropic runs a dark set where the background shifts from screenshot to screenshot (first shot #141414) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #74DCF4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.