Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 3 of TELUS Visual Support's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#24741C accent
#111111 text
- #1Welcome to TELUS
- #3Your key is: WGBYUEVS 0 Copy What are you having trouble with?
Captions read from the screenshots (OCR, may contain small errors): 2 headlines, 7.5 words on average (longest 12), 50% speak to "you".
Screenshots
iPad screenshots
Icon palette
About this app
At TELUS we strive to ensure that every customer can receive the best connection possible for all devices in their home. Unfortunately, there are times when your internet performance may not be perfect and you may experience problems like: - Speed issues - Buffering video - Wireless coverage issues - Specific device problems, and more In those cases, TELUS Visual Support can help! With just a few taps of your screen, TELUS Visual Support completes the tests required to identify and help fix potential causes of internet performance issues, so you can go back to enjoying your internet service and connected devices to the fullest!
App details
What you can learn from TELUS Visual Support
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are TELUS Visual Support's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TELUS Visual Support runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #24741C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.