Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Passport Seva App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#040C84 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
"Passport Seva Project, being executed by Passport Seva Programme (PSP) division of the Ministry of External Affairs (MEA), Government of India, aims at providing all the Passport-related services to the Indian Citizens in a speedy, convenient and transparent manner. This is one of the largest projects of the Government of India under the National e-Governance Plan (NeGP) being executed in public-private-partnership mode with Tata Consultancy Services (TCS) as the private partner. The project is already operational and servicing citizens through 93 Passport Seva Kendras and 450+ Post Office PSKs. MEA with a view to provide mobile enablement of public services, has launched a Mobile Application ‘Passport Seva App’ to offer a wide variety of services to smartphone users such as Passport application status tracking, locating the Passport Seva Kendra (PSK) and general information on various…
App details
What you can learn from Passport Seva App
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Passport Seva App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Passport Seva App runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #040C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
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Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.