Screenshot style breakdown
Sampled from 4 of OLAKALA's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCDC bg
#C1C1C1
#54648C accent
#111111 text
- #2o1 YOUR LOYALTY AMPLIFIED
- #3ANYONE ELSE PRESALE SECRET OFFERS EXCLUSIVE GIVEAWAYS
- #403 DROPS - SALES - EVENTS
Captions read from the screenshots (OCR, may contain small errors): 3 headlines, 5.7 words on average (longest 7), mostly ALL CAPS.
Screenshots
Icon palette
About this app
OLAKALA gibt’s jetzt als App – dein unverzichtbarer Begleiter für stylische Streetwear und coole Accessoires. Erhalte exklusive Sneak Previews auf brandneue Produkte und heiße Rabatte. Behalte den Überblick über deine Bestellungen, Daten und Wunschliste – alles jetzt an einem Ort. Next Level Shopping Vergiss das endlose Scrollen durch unübersichtliche Onlineshops – mit der OLAKALA App wird Online Shopping zu Personal Shopping. Jede Bewegung, jeder Klick sitzt und bringt ich direkt zu den Pieces, die wirklich zu dir passen. Special Treatment Bestellst du über unsere App, genießt du absoluten VIP-Status. Bei Fragen oder Problemen bist du unsere oberste Priorität, und unser Support steht dir sofort zur Seite. Alles an einem Ort Das Leben kann manchmal ziemlich chaotisch sein – aber keine Panik! We got your back! Die App speichert all deine Bestellungen und Daten sicher an einem Ort. Sol…
App details
What you can learn from OLAKALA
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are OLAKALA's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: OLAKALA runs a light set with one background colour (#DCDCDC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #54648C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.