Sampled from 5 of Neocrm's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#0C6CFC accent
#111111 text
Xiaoshouyi Mobile App empowers your entire workforce. You can run business, access data, connect and collaborate with your team anytime anywhere. It is a new and powerful way to improve organizational efficiency and grow business. Sales leaders can access the information you need anytime and anywhere. You can easily check the details of top opportunities and offer direction and support to the sales reps based on the insight. You can also manage your schedule effectively, expedite approval processes, check sales targets and performance dashboards in a real-time, and adjust strategies and plans. Sales reps can access the information conveniently and timely to complete assigned task. You can also record information accurately while reduce redundant manual entry, supporting data-driven decision making. When you need help and support from the team, you can communicate with them through t…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Neocrm's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Neocrm runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C6CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.