Screenshot style breakdown
Sampled from 6 of Savana - Fashion from London's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F48C7C bg
#D67B6D
#BC5C44 accent
#111111 text
Screenshots
Icon palette
About this app
Introducing Savana, for all the ways you love to dress. Step into the spotlight with styles inspired by the hottest trends, so your fit checks are always on point! Join the #SavanaSquad and embrace your inner trendsetter as we curate statement pieces straight from your moodboard to empower you to dress for the adventure of everyday life. Savana’s social-first approach transcends boundaries, inviting you to a world where fashion knows no limits. With the support of our vibrant community, we're reshaping the fashion landscape one outfit at a time. Experience a whole new energy on our app: - New Styles added daily: Experience the thrill of early access to exclusive drops, flash sales. - Exclusive offers - Be the first to know about our exclusive offers that'll set your pulse racing. - Fast and secure checkout: With secure checkout and multiple payment options, your fashion dreams are j…
App details
What you can learn from Savana - Fashion from London
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Savana - Fashion from London's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Savana - Fashion from London runs a light set where the background shifts from screenshot to screenshot (first shot #F48C7C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #BC5C44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.