Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Koco Widgets: App Launcher's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4FC bg
#D6D6DD
#4C4C84 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
⊕ App Store Editor's Choice ⊕ Featured on App Store Banner ⊕ App Store Spotlight Event ⊕ Chosen by 500,000+ Users [Direct Launch Widgets] Tap a widget to open your selected app directly — no redirect through the host app. Koco Widgets also brings beautifully designed widgets, Dynamic Island customization, and real transparent backgrounds to your iPhone. [Key Features] Direct Launch Widgets: Tap a widget to open your selected app directly, with no redirect through the host app. Dynamic Island Customization: Customize Dynamic Island with different styles, content, and modes designed for a more personal iPhone experience. Beautiful Widgets: Explore a wide range of thoughtfully designed widgets that blend minimalism, clarity, and functionality. Real Transparent Widgets: Create transparent widgets that blend naturally with your wallpaper, without relying on fake screenshot-based t…
App details
What you can learn from Koco Widgets: App Launcher
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Koco Widgets: App Launcher's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Koco Widgets: App Launcher runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4C4C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Graphics & Design apps approach the same problem? Browse more Graphics & Design apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.