Sampled from 6 of Nintendo Today!'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E40414 bg
#E72734
#0C1454 accent
#FFFFFF text
Nintendo Today! is an app that brings you daily updates from Nintendo based on what you like. ◆ Animated Calendar Keep track of the date with an animated calendar featuring your choice of characters. ◆ Daily Updates Get updates on all things Nintendo—including Nintendo Switch 2 news, game info, videos, comics, and more—every day. ◆ Event Schedule Keep up with Nintendo related events, including game releases. Link with the Calendar app to display your own events as well. ◆ Customize Your Home Screen Add a calendar widget featuring art from your favorite Nintendo game series. [Terms of Use] Nintendo Account and persistent internet connection required. Data charges may apply. Requires iOS 16.0 or later. © Nintendo
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Nintendo Today!'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Nintendo Today! runs a dark set with one background colour (#E40414) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C1454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.