Screenshot style breakdown
Sampled from 6 of Meine KKH's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCECF4 bg
#B3CFD6
#0C1C4C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Anliegen einfach digital erledigen, egal wo und egal wann – das ist mit Meine KKH möglich. Mit wenigen Klicks können Sie zum Beispiel Bescheinigungen herunterladen, Dokumente hochladen oder Ihre persönlichen Daten ändern. In Meine KKH stehen Ihnen diese Services und Funktionen zur Verfügung: - Schutz Ihrer sensiblen Daten durch ein sicheres Registrierungsverfahren - Übermittlung Ihrer Dokumente und Anträge - Einsicht in Ihre elektronisch übermittelten Krankmeldungen - Verwaltung Ihres KKH-Bonus - Anpassungen bei Änderung Ihrer Adress- oder Kontaktdaten - Mitgliedsbescheinigung erstellen (z.B. für Arbeitgeber etc.) - Nachrichten an die KKH schicken Sicherheit: Der Schutz Ihrer Gesundheitsdaten ist uns besonders wichtig. Um einen sicheren Zugriff zu gewährleisten, ist eine einmalige Personenidentifizierung erforderlich. Dazu haben Sie mehrere Möglichkeiten, die Sie während der Registr…
App details
What you can learn from Meine KKH
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Meine KKH's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Meine KKH runs a light set with one background colour (#CCECF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C1C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.