Sampled from 6 of Idos Events's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECF4FC bg
#CFD6DD
#1C8CE4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
As So Fair Group, we have opened our new platform Idos Event Management system, which we created to contribute to our participants' preparations online, to your use. Using this application, your customers, dealers and stand personnel will be able to enter the fair area with zero contact, without having to go to the registration desk at the fair, with the access codes you will create. You can view your guests' entrances to the fair and access their information registered in the system through this application, which will remain open after the fair. You can log in to the system with the e-mail address or mobile phone number of the authorized person for the fair you have provided in your contract.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Idos Events's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Idos Events runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECF4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C8CE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.