Sampled from 6 of One Year: Daily Journal's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C04CC bg
#3B27D3
#8C84D4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Write a short memory, add photos, and track your mood each day. Every memory becomes a hand-drawn plant, slowly forming into a memory garden every year. One Year makes journaling feel light, visual, and easy to keep up with. “This is the first time I’ve actually stuck with journaling every day.” Why One Year • Truly remember each day this year • Write as much or little as you want • Visually remember your year through photos • No pressure, no streaks • Built for consistency, not perfection How it works • Write a short memory, add an image, take a photo, or track your mood for the day • A new plant grows for that day • Over time, a full garden filled with your memories form • Revisit any day, any moment Your privacy comes first • Private by default • Stored on your device and encrypted in the cloud • No feeds • No ads Widgets & sync • Home & Lock Screen widgets • Quick came…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are One Year: Daily Journal's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: One Year: Daily Journal runs a dark set with one background colour (#1C04CC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C84D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.