Sampled from 6 of Seattle Public Library's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#CC7CA4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
With The Seattle Public Library app, you can search our catalog, check out books and manage your account right from your phone or tablet! - Search our entire catalog and place holds directly from the app, then use your digital library card at a checkout station (you can add it to the wallet on your phone too). Or scan the material with the app to check it out instantly. - Check your account details and manage your borrowing on the go. - Scan an ISBN to quickly find it in our catalog, whether you're browsing in a bookstore or organizing your home collection. - Quickly find the branch nearest to you, and see open hours for every location. - Reserve a room and manage your reservations right from the app. - Switch the language you use to navigate the app to Spanish, Vietnamese or Chinese (Traditional and Simplified). - Explore our resources and see what’s happening at your Library!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 17 screenshots above are Seattle Public Library's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Seattle Public Library runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #CC7CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Book apps approach the same problem? Browse more Book apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.