Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 3 of Pet Partner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#DCCC74 accent
#111111 text
- #1& © savings location @ = ®
- #2Closed Opens saturday at 10:00 AM Brenshgj Dyrehandel Frederikssundsvej 146, 2700 Brenshej
- #3Offers in store See all @ = 8 & Home Redeem Store Profile
Captions read from the screenshots (OCR, may contain small errors): 3 headlines, 10.7 words on average (longest 13).
Screenshots
Icon palette
About this app
After creating a free account and selecting a preferred or multiple preferred local retailers, you can create one or several pet profiles. Knowing your preferred local retailers allows us to only share relevant Pet Partner promotions for your pet, which are available at your preferred retailers. Note that not all pet food and accessories retailers are part of the Pet Partner network and some Pet Partner members don't support all promotions.
App details
What you can learn from Pet Partner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Pet Partner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pet Partner runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DCCC74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.