Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 4 of Pi.za's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C2C2C bg
#494949
#DCFC5C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The new formula for connected living. With Pi, you’re always in control, whether it’s mobile or home, all in one place. Build mobile plans with up to 80GB of anytime data and up to 12-month expiry. Add voice, SMS, and even share extra data with friends. Use an airtime wallet for when you need more, and save up to 20% when you add more mobile or home lines. Connecting your home is just as easy. Plug and play with 5G speeds, enjoy flexible home internet plans, and even take your connection with you when life moves. No contracts, no credit checks. Just join in minutes, all online. Plus, Pi protects you with biometric security and lets you manage everything from the Pi app or website. Ts&Cs apply.
App details
What you can learn from Pi.za
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Pi.za's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pi.za runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #2C2C2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #DCFC5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.